Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
Product Content Management: The role of PIM & DAM
Efficient product content management (PCM) ensures consistent product information on all channels. Find out how DAM and PIM work together to manage data centrally, optimize processes and create a consistent brand experience - with practical tips and current trends.
Read more … Product Content Management: The role of PIM & DAM
Product Content Management: The role of PIM & DAM
Efficient product content management (PCM) ensures consistent product information on all channels. Find out how DAM and PIM work together to manage data centrally, optimize processes and create a consistent brand experience - with practical tips and current trends.
AI image generators and DAM: how to use them professionally in marketing
AI image generators such as DALL-E, MidJourney & Co. promise creative freedom and efficiency in marketing. But which tools are really worthwhile? In our guide, you can find out which AI solutions are suitable for professional applications, where their strengths and weaknesses lie and how you can link them with a DAM.
Why a DAM is Essential for Marketplaces like Amazon & Co.
Digital assets play a crucial role in e-commerce, but managing them comes with many challenges. Learn how a Digital Asset Management (DAM) system helps efficiently populate marketplaces and discover the positive impact it can have on your business – with engaging real-world examples!
Brand portal, brand hub or brand portals: we explain everything you need to know
You want to manage your brand efficiently and connect your teams? Discover why brand portals like BrandHubs are indispensable, what features they offer, and find out which solution fits you best – including practical examples!
Amazon CloudFront (CDN) and Digital Asset Management (DAM)
Do you want to deliver your digital content worldwide at lightning speed? Amazon CloudFront makes it possible – and when combined with a Digital Asset Management system, you become even more efficient. Discover when this solution is the perfect fit for you!
DAM vs PIM: What are the differences?
Are you wondering how to perfectly manage content and product data? Digital Asset Management (DAM) and Product Information Management (PIM) offer clear advantages – both individually and combined. Find out how they differ, complement each other, and work together optimally for you!