Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
AI image generators and DAM: how to use them professionally in marketing
AI image generators such as DALL-E, MidJourney & Co. promise creative freedom and efficiency in marketing. But which tools are really worthwhile? In our guide, you can find out which AI solutions are suitable for professional applications, where their strengths and weaknesses lie and how you can link them with a DAM.
Asset Integration Tool at ZEG: A perfect start to automation
- Customer
- Digital Assets Management
- E-Commerce
- Product Information Management
-
Torsten Herbert
- Use Case
Naming assets is a challenge that should not be underestimated when it comes to automated processing and synchronization with the PIM. In this article, you can find out why this is the case and how our customer ZEG achieves an improvement in quality with our Asset Integration Tool (AIT).
Reducing costs and increasing sustainability through good product detail pages in online retailing
In e-commerce good product detail pages can noticeably reduce your returns and your costs. But there are even more positive effects: Your company becomes more sustainable. Why? We explain it in the following article.
The role of product information management systems in e-commerce
How do you efficiently and optimally get your products into your webshop? With a Product Information Management (PIM) system, you can enrich data specifically for e-commerce and SEO. And how do you manage product images? Discover how a PIM system can support you in this process!
Success through harmony of PIM and DAM
How can data exchange between a PIM and a DAM be most efficient? And how can updates be seamlessly managed in both systems? Learn how the perfect integration of PIM and DAM can optimize your processes!