Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
AI image generators and DAM: how to use them professionally in marketing
AI image generators such as DALL-E, MidJourney & Co. promise creative freedom and efficiency in marketing. But which tools are really worthwhile? In our guide, you can find out which AI solutions are suitable for professional applications, where their strengths and weaknesses lie and how you can link them with a DAM.
AI and its role in Digital Asset Management (DAM)
Files are integrated into the DAM, processed in the DAM and placed in following processes as automatically as possible. We will show you how you can use AI in the DAM to automatically tag photos, integrate cropping and pass them on to the recipient in the required form.
Digital Asset Management in the enterprise process
We explain what a DAM - a Digital Asset Management System - is in the corporate process and what serious efficiency advantages it brings companies to work with it.